OCRM Software – Boost Sales & Manage Customers Easily
The only CRM your team will actually useStop juggling Excel sheets, WhatsApp groups, and sticky notes. OCRM gives Indian startups and growing businesses one place to capture leads, close deals, and keep customers — without the enterprise bloat.
If any of these sound familiar, OCRM is built for you
We track leads on Excel
Leads slip through, no one knows who followed up last, and every Monday is a guessing game.
Big CRMs are too complex
Salesforce and HubSpot are built for 500-person teams. Your sales rep needs something they can use in 10 minutes.
We're overpaying for features we don't use
Most global CRMs bundle features built for the US market — billed in USD, relevant nowhere near India.
Our team is always in the field
Field reps need CRM on their phone. Not a desktop portal they'll never open at a client site.
Why Investing in CRM Software Is Worth It
What does a CRM actually return? Before you invest, here are the numbers that businesses report after switching from spreadsheets to a proper CRM.
Increase in Sales Revenue
Better Team Productivity
Improved Forecast Accuracy
Higher Customer Retention
The Difference OCRM Makes in Sales & Lead Management
Life Before OCRM
- Leads captured on WhatsApp, sticky notes, and Excel sheets — often lost
- "Who spoke to this client last?" — nobody knows
- Follow-up missed because the reminder was a calendar entry that got ignored
- Monday reports built manually every week — 2 hours gone before the meeting
- Quotations made in Word, saved to someone's desktop, lost after they leave
- Customer documents buried in email threads and shared folders
- Sales brochures and product catalogs scattered across WhatsApp groups
- Field sales rep sends a WhatsApp update — manager still doesn't know what's happening
- No record of what was discussed on the last customer call
- Repetitive admin work takes time away from selling
Life After OCRM
- Every lead — from IndiaMART, website, WhatsApp, and other sources — arrives in one dashboard automatically
- Full interaction history for every customer — any rep can pick up where the last one left off
- OCRM reminds the rep to follow up before the lead goes cold — automatically
- Live dashboards — total leads, revenue, won/lost, and team performance — always ready
- Professional quotations sent in minutes, tracked when opened, and linked to Razorpay for payment
- Contracts, quotations, invoices, and files stored against the right customer record
- Media Library keeps brochures, catalogs, videos, and price lists in one place
- Manager sees field rep's status updates in real time from the Android app
- Complete call history and follow-up actions tracked automatically
- Workflow automation handles reminders, notifications, and routine tasks automatically
Every feature your team needs. Nothing they don't.
Built across 15+ powerful modules — each one solving a real daily challenge for Indian sales teams, managers, and business owners.
Lead Management Software
Capture, Track, and Convert Leads Faster
Every lead — from your website, IndiaMART, WhatsApp, or a business card scan — lands in one place. Your team gets alerted, assigned, and moving within minutes of a new enquiry.
- Capture leads from multiple sources — website forms, IndiaMART, social media, WhatsApp
- Scan visiting cards to add leads instantly on the go
- Assign leads to specific sales reps with ownership tracking
- Track lead status — Hot, Warm, Cold, Won, Lost — at every stage
- Convert qualified leads into customers with one click
- Full lifecycle visibility — from first enquiry to deal closure
Multi-source capture
Leads from WhatsApp, website, IndiaMART flow into one dashboard automatically
Card scan to lead
Point your phone camera at a business card — lead is created in seconds
Real-time status
Color-coded lead potential: Hot, Warm, Cold, Ultra Cold, Won — always visible
One-click conversion
Turn a won lead into a full customer record without re-entering any data
Faster lead response time · Improved conversion rates · Full sales visibility
Customer Management Software
Manage Customer Relationships from First Contact to Repeat Business
Keep every customer interaction, document, quotation, payment, and communication history in one place. OCRM helps businesses build stronger customer relationships while giving teams complete visibility into every account.
- Maintain a centralized customer database
- View complete customer interaction history
- Track quotations, payments, and support tickets
- Store customer documents and communication records
- Segment customers for targeted follow-ups
- Access customer information instantly across teams
360° Customer View
See every call, meeting, quotation, payment, and support ticket from a single customer profile.
Customer Timeline
Track every interaction from the first enquiry to ongoing support.
Shared Visibility
Sales, support, and management teams access the same customer information.
Relationship Tracking
Never lose important customer details, commitments, or follow-up history.
Better customer relationships · Improved retention · Complete customer visibility
Sales Pipeline Management Software
Track Every Opportunity and Close More Deals
See your entire sales operation on one screen. Know which deals are moving, which are stuck, and where your revenue is coming from — without asking your team for updates.
- Visual pipeline — see every deal and its current stage at a glance
- Stage-wise deal progression — move deals through custom stages that match your actual sales process
- Opportunity management — track deal value, probability, and expected close date
- Revenue forecasting — know next month's likely revenue today
- Sales performance monitoring — track rep-wise targets and conversion rates
Pipeline dashboard
See total leads (275+), active vs lost, and lead potential distribution — all live
Revenue forecast
Total revenue tracked: ₹148Cr+ across all orgs on the platform
Stage-wise tracking
Custom stages match your actual sales cycle — not a generic template from a US market
Win/loss tracking
110 won leads out of 275 — know your exact conversion rate at any time
Better forecast accuracy · Increased visibility · Enhanced sales productivity
Task & Activity Management Software
Never Miss a Follow-Up or Sales Activity
No lead ever goes cold because someone forgot to follow up. OCRM creates tasks, sends reminders, and logs every call and meeting — so your team is always one step ahead.
- Create and assign tasks to any team member against any lead or customer
- Automated follow-up reminders — the system nudges your team before a lead goes cold
- Complete activity tracking — calls made, emails sent, meetings held, all logged
- Meeting scheduling — book and track client meetings from inside the CRM
- Call and email logging — a full record of how every deal was nurtured
Task assignment
Manager assigns follow-up to rep with a due date — rep gets notified instantly
Smart reminders
Automatic alerts for overdue follow-ups so no hot lead ever goes cold
Activity log
Every call, email, and visit auto-logged so the whole team knows what happened
Meeting scheduling
Schedule client meetings inside the CRM with calendar sync — no separate tool needed
Better team accountability · No missed follow-ups · Increased operational efficiency
Quotation & Proposal Management Software
Create, Send, and Track Sales Quotations
Stop creating quotations in Word and sending them over WhatsApp. Build, send, and track professional quotations right inside OCRM — and know exactly when a client opens it.
- Create branded, professional quotations in minutes — not hours
- Manage proposals and pricing with version control — no confusion about which quote is final
- Track quotation status — Draft, Sent, Viewed, Approved, Rejected
- Approval workflows — get internal sign-off before a quote goes to the client
- Linked to Razorpay — client can pay directly from the quotation
Professional templates
Ready-made templates with your logo, GST number, and payment terms pre-filled
Status tracking
Know when the client opened your quote — and follow up at exactly the right moment
Approval flow
Route quotes through manager approval before they reach the client
Razorpay linked
Client clicks "Pay Now" on the quotation and pays via UPI, card, or net banking
Faster quotation turnaround · Fewer errors · Better client experience
Call Tracking Software
Track Customer Calls and Sales Conversations
Track every customer conversation and maintain a complete communication history. OCRM records call activities, helping sales and support teams stay informed and accountable.
- Log incoming and outgoing customer calls
- Maintain complete communication history
- Track call outcomes and follow-up actions
- Monitor sales and support team activities
- Improve customer engagement with accurate interaction records
Call history
View all customer calls from a single customer profile
Follow-up tracking
Create tasks directly from call discussions
Team visibility
Managers can monitor communication activities across teams
Customer context
Know previous conversations before making the next call
Better communication tracking · Improved customer service · Complete interaction visibility
Customer Support Ticket Management Software
Manage Customer Queries and Support Requests
When something goes wrong for a customer, OCRM makes sure it gets fixed fast. Tickets are raised, assigned, escalated, and resolved — all tracked in one place.
- Ticket creation and tracking — every customer complaint gets a unique ticket ID
- Issue escalation workflows — unresolved tickets automatically escalate to the right person
- Customer service monitoring — see average resolution time and open ticket count at a glance
- Resolution tracking — close the loop and confirm customer satisfaction before marking resolved
Ticket system
Raise, assign, and track every support request with a status — Open, In Progress, Resolved
Auto-escalation
Tickets unresolved beyond SLA automatically escalate to senior staff — no manual chasing
Resolution tracking
Full trail from ticket raised to issue closed — useful for accountability and audits
Support dashboard
See open tickets, average response time, and agent performance — all in one view
Faster resolution · Higher customer satisfaction · Better service accountability
Sales Reports & Analytics Software
Monitor Performance with Real-Time Sales Reports
Stop building reports in Excel every week. OCRM gives you live dashboards, team performance reports, and revenue analytics — so every Monday meeting has real numbers, not guesses.
- Lead performance reports — conversion rates, source-wise leads, stage-wise drop-offs
- Sales reports — rep-wise targets, won/lost ratio, monthly and quarterly trends
- Revenue analytics — total revenue, pipeline value, won revenue — all in INR
- Team performance dashboards — who's closing, who needs coaching
- Custom business reports — build reports specific to your industry and sales model
Lead potential chart
See your leads split by Hot, Warm, Cold, Won visually — like the donut chart on the dashboard
Sales pipeline stages
Pipeline stage bar chart shows exactly which stage has the most opportunities — and the most drop-off
Real-time data
Every number on your dashboard is live — not a report generated last Tuesday
Custom reports
Build reports your way — filter by team, region, product, or time period
Data-driven decisions · Full business visibility · Better performance tracking
Document Management Software
Store and Access Business Documents in One Place
Keep every customer-related document organised, secure, and accessible from a single place. OCRM helps your team manage contracts, quotations, purchase orders, agreements, and other important files without relying on email threads or scattered folders.
- Upload and manage contracts, quotations, invoices, and customer documents
- Store purchase orders, agreements, KYC documents, and attachments against the right customer
- Control access with role-based permissions
- Maintain a centralized repository for business records
- Integrate with Google Drive and cloud storage platforms
Customer Document Hub
Open a customer profile and instantly access all related contracts, quotations, invoices, and agreements.
Quick Search
Find any document in seconds without digging through emails or folders.
Secure Access
Sensitive files are visible only to authorized users.
Cloud Integration
Sync documents with Google Drive for easy access and backup.
Less paperwork · Faster retrieval · Better document control
User & Role Management Software
Control Access and Secure Business Data
Control exactly who sees what. Give your sales team access to leads. Give your accounts team access to invoices. Keep sensitive business data visible only to those who need it.
- Role-based access control — define exactly what each role can view, edit, or delete
- Department-wise permissions — Sales, Support, Management each see what's relevant to them
- User activity tracking — full audit trail of who did what and when
- Secure authentication — only authorised users get in
- Manage 51+ users across the org with individual login credentials
Role control
Admin, Manager, Sales Rep, Support Agent — each role sees only what they need
Activity audit trail
Full log of logins, edits, and deletions — useful for accountability and compliance
51+ users supported
Scale your team without worrying about access conflicts or data leaks
Secure platform
Your customer data is protected with secure login and controlled access at every level
Improved security · Controlled data access · Better compliance
Mobile CRM App for Field Sales Teams
Manage Leads and Customers from Anywhere
Your sales team is always in the field. OCRM's Android app means they can update lead status, log a call, check the pipeline, and create a task from any phone — even on the road.
- Full Android app — everything the desktop can do, on your phone
- Access all customer information while on the move — at client sites, trade shows, anywhere
- Real-time updates — changes sync instantly across the whole team
- Scan business cards to create leads on-site without typing anything
- Mobile-first UI — designed for Indian field sales teams, not office desktops
On-site lead update
Rep visits a client, updates lead status to "Hot" from their phone before leaving the parking lot
Card scan on the go
Scan a business card at an exhibition — lead is in the CRM before the next stall
Real-time sync
Manager sees field rep's update instantly — no end-of-day reports needed
Customer info access
Pull up full customer history before walking into a meeting — no laptop needed
Increased mobility · Faster response · Improved field sales efficiency
Media Library for Sales & Marketing Teams
Manage Brochures, Catalogs, Images, and Videos
Give your team instant access to the latest brochures, catalogs, product images, videos, presentations, and price lists. OCRM's Media Library keeps all marketing assets organised and ready to share.
- Store brochures, catalogs, product images, videos, presentations, and price lists
- Access sales and marketing materials from one location
- Share resources instantly with prospects and customers
- Ensure teams always use the latest approved materials
- Organize assets by category, product, or department
Centralized Asset Library
Upload once and make files available across the organization.
Instant Sharing
Send brochures, catalogs, product videos, and presentations directly to prospects.
Version Control
Ensure every team member uses the latest approved marketing materials.
Fast Access
Find files quickly without searching across multiple folders and chat groups.
Better asset management · Faster sharing · Improved sales productivity
Let OCRM do the routine work. Your team focuses on selling
Manual tasks eat into selling time. OCRM automates the repetitive work — so your team only does what actually needs a human touch.
Automated task creation
When a new lead is captured, OCRM auto-creates a follow-up task and assigns it to the right rep — no manager input needed.
Notification management
Reps are notified on mobile when a task is overdue, a lead is updated, or a quotation is viewed by the client.
User activity logs
Every login, edit, and action is automatically logged. Managers get full visibility without asking for daily updates.
Follow-up reminders
Leads that haven't been contacted in X days automatically trigger a reminder. No lead goes quiet for too long.
Process automation
Define your sales stages once. OCRM moves deals through the pipeline and triggers the right action at each stage automatically
Audit trail maintenance
A full audit trail of all changes — who updated what, and when. Useful for compliance, disputes, and team accountability.
Connect OCRM with 50+ Business Applications
WhatsApp for follow-ups. Razorpay for payments. IndiaMART for leads. GST validation baked in. OCRM speaks the language of Indian business — unlike any global CRM can.
WhatsApp 
IndiaMART
Razorpay
GST Validation
Tally
Xero
Stripe
PayPal
Gmail
Outlook
Google Calendar
Google Drive
Dropbox
Zendesk
HubSpot Marketing
LinkedIn
Meta Ads
Website FormsKey Benefits of Using OCRM CRM Software
- Faster Lead Response Times
- Better Sales Team Productivity
- Improved Follow-Up Consistency
- Increased Lead Conversion Rates
- Complete Customer Visibility
- Accurate Sales Forecasting
- Centralized Business Data
- Improved Team Collaboration
- Better Customer Retention
- Reduced Manual Work
CRM Software for Every Growing Business
From a 5-person startup to a 500-person distribution company — OCRM scales with you.
Stop Managing Leads on Excel. Start Closing Deals Faster
Join hundreds of Indian businesses that use OCRM to run their sales the smart, simple way. No long contracts. No complex setup. No enterprise pricing.
